Dating service industry statistics
With this growing industry comes a lot of information that’s worth knowing.
These segments are identified by age, 20-35 year olds and 36-60 year olds.Online dating services allow users to become "members" by creating a profile and uploading personal information including (but not limited to) age, gender, sexual orientation, location, and appearance.Most services also encourage members to add photos or videos to their profile.Almost every week there seems to be a new statistic produced that tries to top the last one.While statistics can be spun to make almost anything look good, I've tried to report just the basic facts.Recognizing that each group has different goals in a matchmaking service and respond differently to marketing messages, Compu Date will target each group distinctly.
In terms of potential customers, the elder group contains more potential customers.
The philosophy realizes that the younger age group is somewhat nervous in using a dating service.
For a multitude of reasons, there is the common thought that people of this age group should have no problem meeting people.
Once a profile has been created, members can view the profiles of other members of the service, using the visible profile information to decide whether or not to initiate contact.
Most services offer digital messaging, while others provide additional services such as webcasts, online chat, telephone chat (VOIP), and message boards.
An online dating service is a company that provides specific mechanisms (generally websites or applications) for online dating through the use of Internet-connected personal computers or mobile devices.